Panel: Embracing technology to stay relevant in a new era of Consumer Insights
Keeping pace with new technology trends and integrating them into your research toolbox
New tools – new insights: can we really generate more, better or different insights?
Make a wish – dreaming up the ultimate research tool
Sirlei Waterhouse, former Product Development Lead, Kao
Deepa Iyer, Senior Manager, Customer Insights & Marketing, Fossil Group
Ken Aningo, Manager, Global Business & Consumer Insights, McDonald’s
Allan Fromen, Vice President and Consulting Partner, IDC