Elaine Zanutto, NAXION

Elaine Zanutto, PhD

As Vice President of NAXION’s Methods & Analytics function, Elaine leads a talented department of statistical programmers and statisticians who advise project teams throughout the firm on modeling, advanced statistical analysis and sampling methodology. Elaine’s are as of expertise include Hierarchical Bayesian (HB) modeling for estimating individual-level preferences in complex choice situations, segmentation analysis for abroad range of audiences and industry sectors, and the design of highly customized forecasting models that rely on a variety of choice modeling platforms.

Before joining the firm, Elaine was an Assistant Professor of Statistics at The Wharton School of the University of Pennsylvania. Elaine has published many articles in peer-reviewed academic journals in the fields of market research methods, statistics, and survey research methods.She is also an Associate Editor for the Journal of Official Statistics and is Chair-Elect 2016 for the American Statistical Association Survey Research Methods Section.