Heath Greenfield, Millward Brown

Heath currently leads global strategy, commercial planning and partnership development for Millward Brown. In this role, he works to evolve Millward Brown’s global solutions to better address the needs of clients.

He joined Millward Brown in 2004 and initiated the Client and Market Development function in the Midwest. He then ran an office P&L for two years before moving to lead Commercial Planning and Activation for North America.

Prior to joining Millward Brown, Heath had client-side roles in product marketing and channel marketing as well as advertising agency roles in account management. He brings over 20 years of experience in client leadership, business development, market research, marketing, and advertising.

Heath holds a M.B.A. in Marketing from St. Louis University and a B.S. in Business Administration from the University of Illinois, Urbana-Champaign.

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