Hugh Carling is a Co-founder of Liveminds and creator of the award-winning Behavioral Recruitment method. Hugh has worked in the research industry for more than a decade, helping researchers in leading agencies such as Hall & Partners, Kantar TNS, and 2CV to embrace new digital methods. He’s now focused on solving the research industry’s biggest challenge – the quality of participants. Behavioral Recruitment finds fresh, genuine participants, using big data from social networks. Hugh is a regular speaker at conferences such as IIeX, ESOMAR and the Quirk’s Event.